FRIENDS
"Traditional economics bases its convictions on the assumption that human beings are one-dimensional and simply seek their own utility. In reality, people are multidimensional and seek a variety of things that include utility but also the happiness of others." Muhammad Yunus thus defines social business and accompanies us towards a new interpretation of the world of economics under the banner of solidarity.
MUHAMMAD YUNUS
ECONOMIST - 2006 NOBEL PEACE PRIZE WINNER
A new business model dedicated to helping others, to offering products and services able to create economically sustainable social value.
An added value in a global market that makes productivity the sole myth. A change that is therefore able to rediscover humanity also among the vast ranks of businessmen and corporations. All this is possible. And we’re not the only ones to say so.
OTTAVIO VITALE
BISHOP OF THE DIOCESE OF LEZHË, ALBANIA
The Bishop of Lezhë Diocese in Albania tells us about the experience with Pedrollo in this country, rich in potential but still poor. In such difficult circumstances the Church is not only a religious meeting place but an important social reality. Pedrollo has chosen to contribute to the community’s rebirth in a concrete manner, through the construction of Lezhë Cathedral.
BESNIK DIZDARI
EDITOR IN CHIEF - FUTBOLLI MAGAZINE
Besnik Dizdari is an Albanian journalist, editor of the sports periodical Futbolli Magazine. What he has to say is precious testimony to all the Pedrollo activities in Albania.
